Strategic B2B Marketer - Cybersecurity

Jimber is a Belgian cybersecurity company with its own software platform and ambitious growth plans. We are looking for a marketer who helps determine our market strategy, sharpens our story and turns it into visibility, interest and qualified sales opportunities.

Your responsibilities
- Shape positioning, priority markets and go-to-market plans with management.
- Build campaigns that generate qualified leads and sales opportunities.
- Translate technical topics into clear content for customers and partners.
- Manage our website, LinkedIn, email marketing, SEO and events.
- Develop customer stories, product launches and partner campaigns.
- Equip sales with presentations, cases and commercial content.
- Track performance in HubSpot and improve campaigns based on data.
- Coordinate external creatives and specialists when needed.

AI-enabled execution
- Use AI for market, competitor and customer research.
- Create and repurpose content with strong quality control.
- Build AI-assisted workflows for campaigns, lead generation and reporting.
- Automate repetitive work and scale what proves effective.

- At least four years of experience in B2B marketing.
- Experience in SaaS, IT or cybersecurity.
- Strong strategic thinking and hands-on execution.
- Excellent writing skills in English and Dutch.
- Practical experience with generative AI and marketing automation.
- Comfortable with CRM, analytics and longer B2B sales cycles.